With Voss. × Neumann Steel

05 · Investment

What it costs.

Phased, so the board approves a number it can picture. Phase 1 is the whole visible site and every commercial page, live and earning, before anyone signs off on migrating the article library.

Phase 1 · the core siteAmount
Design and build
The design system, the page templates, the specification table and certification components, the home, product, project, service, branch, contact and library pages, the quote with drawings flow and the four calculators. Built static, with no admin panel.
$11,000
Search, AI and Google setup
On page search work, per branch local structured data, product and question markup, llms.txt and AI readability, Google Business Profile work across the five branches, analytics and the launch baseline. Includes the 159 URL redirect map, the parity check and the 90 day Search Console watch.
$4,500
Security, domain and launch
Security headers, firewall and bot rules, hardened upload and form handling, licensed self hosted typefaces, DNS moved, launch into the dedicated Neumann group account, written security summary. First year of hosting included.
$3,000
Phase 1$18,500
Phase 2, the year, and the extrasAmount
Phase 2 · content migration
The remaining pages and the full article library moved across on the templates, with original publication dates preserved, categories applied, structured data added, each article cross linked to the product page it discusses, and the redirect map extended to cover every one of them.
$9,500
Growth program, four quarters
$2,250 per quarter for twelve months from launch, each quarter invoiced and paid before it begins. The full quarterly list is on the Deliverables page.
$9,000
Three technical articles at launch
Written from your own operation and published on day one, so the new library opens with fresh work rather than only migrated work. Included at no charge.
$1,350 waived
The calculator pack
Mesh coverage, bar weight, bar chairs for a waffle pod slab and indicative lap length, each with its workings shown and a quote handoff. Included at no charge in Phase 1. Coefficient sign off by Neumann Steel is required before any of them ship.
$2,400 waived
Total, first twelve months$37,000

That is $18,500 for the core site, $9,500 for the content migration and $9,000 for the year of growth, with $3,750 of extras included at no charge. All amounts include GST. Payment on each build phase is 50 per cent to begin and 50 per cent at launch. Each growth quarter is invoiced before the quarter starts and paid up front, and the quarter's work begins on payment. After the first twelve months you may continue the growth program at $2,250 per quarter, step down to a maintenance plan, or hold hosting only. There is no lock in and no contract beyond the twelve months.

Rate card consistency. The growth program is charged at $2,250 per quarter, which is the identical quarterly rate on the group's existing reference engagement with With Voss. The build figures reflect the scope in front of you, which is a 159 URL technical site with a design system, a specification data layer, an upload flow and four calculators. They are not a discount and they are not a premium.

Photography is not included and is not marked up. If you want plant, yard and project photography beyond what you already hold, we will arrange it and pass the photographer's quote through at cost.

Add ons, if and when you want them

ItemAmount
Payload publishing backend
A proper editing interface over the static site, so your team can publish articles, add projects, update branch details and swap documents without a developer. Recommended once the article library is migrated and someone internal owns publishing.
from $2,900
Instagram set up
The existing account tidied and branded properly, with a first grid loaded and tagged. You post from there, or we quote ongoing.
from $600
Business email
Addresses on the neumannsteel.com.au domain, set up and delivering to the mailboxes you choose. Worth raising because the site's own footer currently publishes a parent group address rather than a Steel one.
from $400
Extra technical articles
Beyond the three at launch and the quarterly one. Written, illustrated and built, cross linked to the relevant products.
$450 each
Anything else
Quoted first, always. Ad hoc work is $180 an hour, urgent or after hours $270.
$180/hr

How it runs

You approve Phase 1
Deposit invoice issued, intake form sent the same day, branch workshop booked.
You complete the intake and the workshop
Photos, wording, branch facts, access. This is the step that sets the pace.
We finalise Phase 1
Your content in place, specifications confirmed, redirect map built and tested, security and analytics set up, Google profiles worked. Around three to four weeks.
Launch
Site live, all 159 URLs redirected, parity check signed off, baseline recorded, security summary and handover documents provided. The old site stays available.
Ninety day watch, growth begins
Search Console monitored weekly against baseline. First quarter's content, profile work and monitoring. First written report at the end of quarter one.
Phase 2, when you are ready
The article library migrated onto the live templates. A separate decision and a separate invoice, and the site earns without it.
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